06-09-26 -
Apple unveils innovative features and intelligence experiences across services
With the 2027 software releases coming this fall, Apple is bringing powerful new features to services users.
06-08-26 -
Apple aids app development with new intelligence frameworks and advanced tools
Apple today introduced new intelligence capabilities, expanded productivity features in Xcode, and platform improvements.
06-08-26 -
Apple unveils next generation of Apple Intelligence, Siri AI, and more
Today, Apple previewed its upcoming software releases that will deliver the next generation of Apple Intelligence and introduce Siri AI.
06-08-26 -
Apple Intelligence brings powerful AI capabilities into everyday experiences
Apple unveils the next generation of Apple Intelligence, integrating powerful AI capabilities into iPhone, iPad, and Mac for more personal and helpful everyday experiences.
06-08-26 -
Apple introduces Siri AI, a profoundly more capable and personal assistant
Apple introduces Siri AI, a profoundly more capable and personal assistant powered by Apple Intelligence, with personal context, world knowledge, and onscreen awareness.
06-08-26 -
Apple previews new child safety features
Apple previews new child safety features that give parents greater control over their kids’ content, communication, and device access time.
06-08-26 -
Due to DMA, Siri AI delayed in EU for iOS 27 and iPadOS 27
Due to the Digital Markets Act, Apple will not be able to ship Siri AI in the European Union with the release of iOS 27 and iPadOS 27.
06-08-26 -
Apple expands App Store capabilities to help developers grow and reach new users
New App Store capabilities will give developers more flexibility to market their apps, acquire users, and manage subscriptions.
06-04-26 -
Apple and Major League Baseball announce July FridayNightBaseball schedule
Apple and Major League Baseball have announced the July schedule for “Friday Night Baseball” on Apple TV, featuring several marquee matchups.
06-04-26 -
Mini Football Legends, Family Feud Pocket, and seven more hits join Apple Arcade
Apple Arcade’s award-winning catalog of more than 200 games is adding nine new games, including My Talking Tom 2+ and Coffee Inc 2+.
06-04-26 -
App Store ecosystem reaches $1.4 trillion as developers thrive globally
Apple today announced the global App Store ecosystem facilitated over $1.4 trillion in developer billings and sales in 2025.
06-02-26 -
Apple reveals winners of the 2026 Apple Design Awards
Apple announces the winners of the 2026 Apple Design Awards, recognizing outstanding app and game design across six categories.
05-29-26 -
Detroits rising developers are supported by the Apple Developer Academy
This year marks the Apple Developer Academy in Detroit’s fifth commencement in collaboration with MSU and the Gilbert Family Foundation.
05-28-26 -
Cherokee language learners bridge generations with iPad and Mac
Through its Community Education Initiative, Apple has been working with OCU and Cherokee Nation to equip young learners with iPad and Mac.
05-27-26 -
After the Whistle with Brendan Hunt and Rebecca Lowe returns
Apple’s hit podcast ‘After the Whistle with Brendan Hunt and Rebecca Lowe’ returns for a third season June 7, with commentary on the World Cup.
05-21-26 -
Apple TV to air first major live pro sports event shot on iPhone 17 Pro
On May 23, Apple TV presents a special MLS match captured on iPhone 17 Pro — a first for a major professional live sports event.
05-20-26 -
The App Store stopped over $2.2 billion in fraudulent transactions in 2025
In 2025, Apple prevented over $2.2 billion in potentially fraudulent transactions, adding to a total of more than $11.2 billion in the past six years.
05-19-26 -
Apple Sports expands to more than 90 new countries and regions
Apple Sports is now available in more than 170 countries and regions, including more than 90 new markets.
05-19-26 -
Apple unveils new accessibility features, and updates with Apple Intelligence
Apple announced major accessibility updates powered by Apple Intelligence, including new capabilities for VoiceOver, Magnifier, and Voice Control.
05-18-26 -
Apple kicks off Worldwide Developers Conference on June 8
Apple today unveiled an exciting lineup for its annual Worldwide Developers Conference (WWDC), taking place June 8-12.
05-12-26 -
Wackadoo! Join Bluey for the ultimate playdate on Apple Arcade starting May 21
Apple Arcade adds an exclusive Bluey playdate across five hit games, in addition to adding four new titles.
05-11-26 -
End-to-end encrypted RCS messaging begins rolling out today in beta
Apple and Google collaborate with the GSMA to roll out end-to-end encrypted RCS messaging in beta, enhancing cross-platform communication security.
05-07-26 -
How filmmakers are redefining the art form with MAMI Select: Filmed on iPhone
Emerging filmmakers in the MAMI Select: Filmed on iPhone program use iPhone 17 Pro Max to redefine cinematic language and storytelling.
05-07-26 -
AI meets accessibility in this years Swift Student Challenge
Meet four Swift Student Challenge winners who are creating innovative apps that leverage AI and focus on accessibility.
05-05-26 -
Apple Manufacturing Academy accelerates AI use in U.S. supply chains
Apple’s Manufacturing Academy hosted its inaugural Spring Forum, bringing together U.S. manufacturers to accelerate the use of AI in supply chains.
05-04-26 -
Apple introduces a new Pride Collection
The new Apple Watch Pride Edition Sport Loop, watch face, and iPhone and iPad wallpaper celebrate LGBTQ+ communities during Pride Month and beyond.
04-30-26 -
Apple reports second quarter results
Apple today announced financial results for its fiscal 2026 second quarter ended March 28, 2026.
04-29-26 -
Formula 1 returns to the U.S. this weekend, streaming live on Apple TV
Formula 1® returns to the U.S. this weekend with the Miami Grand Prix, streaming exclusively on Apple TV with every session available live.
04-20-26 -
Tim Cook to become Apple Executive Chairman John Ternus to become Apple CEO
Apple announced that Tim Cook will become executive chairman of Apple’s board of directors and John Ternus, senior vice president of Hardware Engineering, will become Apple’s next chief executive officer effective on September 1, 2026.
04-20-26 -
Johny Srouji named Apples Chief Hardware Officer
Apple today announced that, effective immediately, Apple executive Johny Srouji will become chief hardware officer.
04-16-26 -
Apple accelerates progress with highest-ever recycled material in its products
Apple today announced that a record 30 percent of material across all of its products shipped in 2025 came from recycled content.
04-07-26 -
Apple Arcade brings endless family fun with Nick Jr. Replay! on May 7
This May, Apple Arcade is rolling out the red carpet for some of the world’s most iconic and celebrated characters in its family-friendly lineup of fun games.
03-26-26 -
Apple adds new partners to its American Manufacturing Program
Apple announced new members of its American Manufacturing Program, expanding the company’s commitment to bring more advanced manufacturing to the U.S.
03-24-26 -
Introducing Apple Business a new all-in-one platform for businesses of all s...
Apple today announced Apple Business, a new all-in-one platform that allows companies to manage devices and reach more customers.
03-23-26 -
Apples Worldwide Developers Conference returns the week of June 8
Apple today announced it will host its annual Worldwide Developers Conference (WWDC) online from June 8-12.
03-16-26 -
Apple introduces AirPods Max 2
Apple announced AirPods Max 2, bringing even better ANC, elevated sound quality, and intelligent features to the iconic over-ear design.
03-14-26 -
Apple hosts 50th anniversary celebrations around the world
Apple kicked off celebrations in New York for its 50th anniversary and will continue commemorating the milestone throughout the month.
03-12-26 -
Apple to celebrate 50 years of thinking different
Apple today announced it will mark its 50th anniversary, celebrating five decades of thinking different and the innovations that helped shape the world.
03-11-26 -
Friday Night Baseball returns to Apple TV on March 27 for its fifth season
“Friday Night Baseball†— a weekly MLB doubleheader on Apple TV — returns for its fifth season on March 27.
03-11-26 -
Apple Arcade adds DREDGE+ and Unpacking+ to its catalog in April
Apple Arcade adds award-winning games DREDGE+ and Unpacking+ to its catalog in April, plus a Star Wars update to Disney SpellStruck.
03-11-26 -
MacBook Neo, iPhone 17e, iPad Air with M4, and more are now available
Customers can now shop for MacBook Neo, iPhone 17e, MacBook Air with M5, MacBook Pro with M5 Pro and M5 Max, iPad Air with M4, and two new displays.
03-05-26 -
Formula 1 begins this weekend, exclusively on Apple TV in the U.S.
The 2026 FIA Formula One World Championshipâ„¢ begins this weekend on Apple TV with the FORMULA 1 QATAR AIRWAYS AUSTRALIAN GRAND PRIX 2026.
03-04-26 -
Say hello to MacBook Neo
Apple today unveiled MacBook Neo, an all-new laptop that delivers the magic of the Mac at a breakthrough price.
03-03-26 -
Apple unveils new Studio Display and all-new Studio Display XDR
Apple today announced a new family of displays, Studio Display and Studio Display XDR, that takes pro workflows to the next level.
03-03-26 -
Apple introduces the new MacBook Air with M5
Apple today announced the new MacBook Air with M5, bringing exceptional performance and expanded AI capabilities to the world’s most popular laptop.
03-03-26 -
Apple introduces MacBook Pro with all-new M5 Pro and M5 Max
Apple announced the latest 14- and 16-inch MacBook Pro with the all-new M5 Pro and M5 Max.
03-03-26 -
Apple debuts M5 Pro and M5 Max to supercharge the most demanding pro workflows
Apple today announced M5 Pro and M5 Max, the world’s most advanced chips for pro laptops, powering the new MacBook Pro.
03-03-26 -
Apple unveils new Studio Display and all-new Studio Display XDR
Apple today announced a new family of displays, Studio Display and Studio Display XDR, that takes pro workflows to the next level.
03-02-26 -
Apple introduces iPhone 17e
Apple today announced the new iPhone 17e, a powerful and affordable addition to the iPhone 17 lineup.
03-02-26 -
Apple introduces the new iPad Air, powered by M4
Apple announced the new iPad Air featuring M4 and more memory, giving users a big jump in performance and making it more versatile than ever.
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